Brand comparison

BMW vs Mercedes-Benz

Side-by-side: prices, range and line-ups for BMW and Mercedes-Benz in Thailand.

BMW vs Mercedes-Benz: which is better?

As of 2026, neither BMW nor Mercedes-Benz is better outright — it depends on what you value. Mercedes-Benz is cheaper to get into, starting at ฿2,190,000 (฿700,000 below BMW), while Mercedes-Benz goes furthest on a charge at 660 km, 80 km more than its rival, and BMW offers the wider choice with 4 models. Mercedes-Benz is the simpler pick because it leads on both price and range; choose BMW only if a specific model or body style suits you better.

BMW and Mercedes-Benz are two of the electric-vehicle brands on sale in Thailand, and this page compares them side by side using the prices, range and line-up data in the Rodfaifa directory. BMW fields 4 models, priced from ฿2,890,000 up to ฿4,890,000 (average ฿3,890,000). Mercedes-Benz fields 4 models, priced from ฿2,190,000 up to ฿4,890,000 (average ฿3,490,000).

On entry price, Mercedes-Benz is the more accessible of the two, starting ฿700,000 below BMW. Mercedes-Benz also leads on range, so it wins on both of the headline numbers buyers compare first.

For driving range, Mercedes-Benz offers the longer maximum at 660 km, 80 km more than its rival here. Average range across the line-ups is 479 km for BMW and 528 km for Mercedes-Benz. On straight-line pace, BMW posts the quicker best 0–100 km/h time of 3.7s.

Drilling into the line-ups: the cheapest way into BMW is the i4 eDrive40 at ฿2,890,000 (490 km, 81 kWh), while Mercedes-Benz opens with the EQB 250 Plus at ฿2,190,000 (420 km, 67 kWh). If outright range matters most, the BMW iX xDrive50 reaches 580 km and the Mercedes-Benz EQS 450 Plus reaches 660 km. At the top of each range, the BMW iX xDrive50 is the flagship at ฿4,890,000 versus the Mercedes-Benz EQS 580 4Matic at ฿4,890,000.

In terms of choice, BMW gives buyers the broader line-up with 4 models to pick from. BMW covers SUV, Sedan body styles, while Mercedes-Benz covers SUV, Sedan. The right pick comes down to budget, the body style you need and how far you drive: choose Mercedes-Benz to spend less getting in, or Mercedes-Benz for the longest range on a single charge.

Both brands offer SUV, Sedan body styles, so a head-to-head on the same segment is possible. BMW's prices span ฿2,000,000 from cheapest to dearest, against ฿2,700,000 for Mercedes-Benz — the wider ladder gives Mercedes-Benz more room to match a specific budget. For buyers in Thailand weighing BMW against Mercedes-Benz, the numbers above are the fastest way to shortlist before booking a test drive.

Specs side by side

Comparison BMW Mercedes-Benz
Models 4 4
Starting price ฿2,890,000 ฿2,190,000
Top price ฿4,890,000 ฿4,890,000
Average price ฿3,890,000 ฿3,490,000
Max range 580 km 660 km
Average range 479 km 528 km
Best 0–100 km/h 3.7s 4.3s
Body types SUV, Sedan SUV, Sedan

Bottom line: Mercedes-Benz leads on both price and range in this BMW vs Mercedes-Benz match-up.